Designing a Connected Experience for Everyday Health & Wellness

Client details are kept confidential.

Overview

A digital wellness and community platform designed to bring health content, expert guidance, social interaction, habit building, and wellness services into one connected experience.

I worked across the mobile application, website, product experience, and supporting visual communication, contributing to multiple touchpoints across the ecosystem.

The Experience

The platform brought together several wellness-focused experiences, including:

• Health-focused social feed

• Community interaction and referrals

• Expert engagement

• Habit-building challenges

• Personalised health planning

• Wellness and health store

  
  

• I also took ownership of exploring and proposing new product features — identifying opportunities, experimenting with different solutions, designing them, and testing whether they added value to the overall user experience.

  This allowed me to work beyond assigned screens and contribute to feature ideation, product thinking, experimentation, UX decision-making, marketing ideas, and business goals, while helping shape and establish the product in the market.

My Role

I contributed across the product lifecycle, from understanding user needs and structuring experiences to designing interfaces and supporting the wider digital ecosystem.

Product Design · UX Research · UX/UI Design · User Flows · Wireframing · Prototyping · App Design · Website Design · Interaction Design · Visual Design · Marketing Design · Innovation & Business Strategist

What This Project Demonstrates

This project showcases my ability to think beyond individual screens and design across a complete product ecosystem — connecting user needs, product features, business goals, and visual communication into a cohesive experience.

It also reflects my multidisciplinary approach, combining UX thinking, product design, web design, and visual design within one project.